Every bit of prospect data your business collects feeds your current and future marketing campaigns. But data your organization personally compiled (first party data) is only a sliver of what’s achievable. Second and third party data also play key roles in focused, successful marketing efforts. What is the difference between ….
Read More →Resources
Agile Education Marketing can transform your relationship with education decision-makers. Our experts have created these Education Sales and Marketing Resources so that you can understand the best practices for selling to schools. Through high-quality, accessible data and information your direct marketing programs reach the right people. In addition, deep analysis of audiences, segments, and markets inform your planning and strategies.
In this section, you will find education marketing and sales resources like eBooks and articles defining best practices and unique ways to sell to schools. These will improve your engagement with educators using up-to-date, complete, and accessible data and market intelligence. As a result, you will reach the right people at a school or district with targeted multi-channel campaigns.
Agile data helps create targeted email and social media advertising campaigns. Make the most of your sales & marketing efforts when you uncover your best targets. Using products like eProfile and Data Explorer you will understand your best customers and prioritize look-a-likes.
Educators Informed Decision Making
Contact Agile to learn how to find the key decision makers! Research regarding the amount of informed decisions a teacher makes per class range are astonishing. Scholars Hilda Borko and Richard Shavelson summarized studies that reported .7 decisions per minute during interactive teaching. Researcher Philip Jackson noted that elementary teachers ….
Read More →Relevant Communication Feels Good!
The education industry is an industry of communication. Information is constantly and consistently being shared, taught, evaluated, studied, and revised. Stephen R. Covey once said, “When the trust account is high, communication is easy, instant, and effective.” For businesses that are marketing towards educators, trust is key. Is the information ….
Read More →The State of Social Media
How constant change the state of social media and defines this always-on, interactive media channel. Recent headlines from Twitter have shaken the general public – if you aren’t using your social handle/profile, then twitter will give it to someone who will. As social media becomes increasingly ubiquitous, it also begins ….
Read More →Making Makerspaces Happen in Education
By Craig Perrier It is often stated that education moves in cycles by supporting new initiatives that are really renamed older practices. This claim to recycling has some merit to it. But, just like history, practices in education never really fully repeat themselves. Take, for example, the current attention to ….
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