Agile Education Marketing is the leading data intelligence provider focused exclusively on this dynamic market.

Connecting you with the World of Education

At the intersection of market intelligence and business, our clients accelerate their reach in to schools and districts through innovative programs built on database intelligence, data services, targeted outreach, and multi-channel optimization.

We strive to provide superior data, flexible solutions and cost-effective programs so our clients achieve the growth they need, on their terms, with a partner who delivers.

Leadership Team

Making an impact in education marketing since 2009.

Education is always evolving and so are we. Changing the idea of data by changing the way you look at it. We create and innovate solutions made for the education market, to make educators and students better.

Education impacts all of us.

Definitely check out our new eRate & EdIntel – you will find great insights into the programs schools are prioritizing and spending money on.

Verlan Stephens

Verlan Stephens

Chief Information Officer, Managing Partner

We lead with SUPERIOR DATA

An expert in data compilation & data analysis, Verlan specializes in making meaning of data – as a Managing Partner at Agile Education Marketing and one of its founders he brings his passion and expertise in data trending and market intelligence to our clients.

Bachelor of Science in Mathematics, Computer Science Emphasis | Boise State University

Always-on access to updated information and market knowledge is the foundation of strategic planning, executive marketing and sales team productivity. AgileConnect oxers marketing automation and CRM integration and our Data Explorer tool gives sales teams on demand access to the latest contact information.

Bob Dell

Bob O’Dell

Chief Technology Officer, Managing Partner


Market-driven, customer-focused and with an understanding of the bottom line, Bob works closely with sales, staff and clients to identify the key issues in growing and re-engineering our data services offerings. Bob has been recognized for his innovative thinking and leadership, receiving awards from both McGraw-Hill and Dun & Bradstreet.

Ph.D. in Instructional Technology | Wayne State University in Detroit, Michigan

Working with our team of experts you receive recommendations based on over a decade of education marketing experience and get tailored, individualized advice on reaching your goals and objectives. From messaging and selling strategies to real-time reporting and analytics tools, you stay in the know and have the information to iterate, experiment, and improve your campaigns

Lana Henningsen

Lana Henningsen

Chief Product Officer


Lana applies her more than 20 years of education market experience to analyze and optimize client and educator data. She spearheads the Agile software development team and leads the account management.

Bachelor of Science Engineering in Computer Science, University of Connecticut | Formerly Vice President of Engineering, leading projects for major players in education, from Holt, Rinehart and Winston to Prentice Hall and Senior Project Manager with AOL, Scholastic, Putnam Investments, and state agencies

Creating a long-term business relationship with our clients is the primary goal of any agreement. I work with our account team and our clients to ensure we are putting together the right combination of services, access to data and reporting to achieve our clients’ goals.

Dave Cohen




As Agile’s General Manager, Dave Cohen is charged with corporate governance, strategy, and oversight of finance, operations, legal, and human resources. Before joining Agile, Dave was with Scholastic, Inc., hired shortly after it acquired Quality Education Data and tasked with providing financial, operational, and strategic guidance and leadership to restore QED’s financial health, culminating in the successful sale to Dun and Bradstreet.

A coach at heart, David spent 17 years coaching track and field at the high school and collegiate levels, including three years at Florida State University, where he earned a Master of Business Administration. Currently, he is preparing his ten-year-old son for the 2036 Olympics.

Formerly in Financial + Operational Strategy at Scholastic, Inc., QED | Masters of Business Administration, Florida State University

Creating engagement with your primary targets requires a balance between relevant, tailored messaging and technically innovative processes. If you want the most current and innovative delivery methods for your messages, partner with Agile.




Senior Vice President, Corporate Strategy

An experienced entrepreneur, Scott has launched and sold a successful software company to IBM, built and ran software and services practices and served as a key member of leadership for several tech data companies.

Formerly Vice President of Corporate Business Development at Critigen, Managing Director at Afferion, and IBM Labs | Degree in Computer and Information Sciences and Support from Queen’s University in Kingston, Ontario.

The account team members at Agile Education Marketing bring decades of business and education market experience to our clients. I have seen the greatest success when our clients collaborate and take advantage of the knowledge and experience of our people.

Derek Dallmann

Derek Dallmann

Chief Revenue Officer


In his current role, Derek leads Agile’s sales team in helping organizations build brand awareness within the education community and engage with educators through multi-channel marketing that generates leads and drive conversions. He has held sales and leadership positions with Quality Education Data (QED), Scholastic, and Market Data Retrieval (MDR). He joined Agile Education Marketing in 2016.

Masters of Business Administration, Tippie College of Business at the University of Iowa.


Ali Newcomb

Director of Marketing

Ali brings with her two decades of educational strategy consulting, focused on tactical marketing and communication strategy, demand generation, sales enablement, and data-informed systems optimization. She manages Agile’s brand blueprint and partners closely with sales and product development teams to establish and execute effective and sustainable growth strategies.

MBA, University of Colorado | Most recently Director of Strategic Planning for a flagship university, Ali has also held leadership positions with Pearson and McGraw Hill.

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