What Are The Benefits Of Outsourcing Your Data Clean-Up?
Effective data clean-up is vital for sound decision-making. The information and insights drawn from data through review and analysis are only possible when that data is fit. This complex and time-consuming process requires valuable resources. In many cases, turning to an expert third party to complete the task allows more time and effort toward addressing key business concerns.
Consider these answers to common questions about cleansing data in terms of the process and how outsourcing can help your business.
Clean data is the backbone of practical analysis.
Why is it essential to have accurate, clean data?
Accurate and clean data drives positive and reliable results. When your company knows it has clean data, it can be confident when reviewing and analyzing that information. Duplicate data, incorrect data, and otherwise insufficient data make the outcome of such efforts less trustworthy. If taken at face value, the insight gained from data that isn’t fit for use can lead to less effective marketing, sales, and management efforts.

Your organization can confidently move forward with clean data, as Business2Community explained. Data cleaning is a foundational concern for overall data management, which is a related but distinct need for all businesses that draw on data as a resource.
How is data cleaning done?
Data cleaning, also called data cleansing, takes a given data set – or all the data your business holds – and renders it valid. Online publication Towards Data Science highlighted four critical steps for data cleaning, no matter what data types are involved. A process known as inspection is used to identify harmful or problematic data. The cleaning eliminates the errors, such as removing duplicates and other issues encountered. The last two steps are verification and reporting, which ensure the results are accurate and provide insight into changes made and the current state of your data.
These data-cleaning steps are vital for making the most of your data.
Does outsourcing data cleaning make sense?
Outsourcing data cleaning is often a good choice because it puts a time-consuming, delicate, and detailed process in the hands of capable and experienced professionals. While you need to ensure your partner in data cleaning can consistently and capably cleanse data, a trusted third party is valuable for many reasons:
- Drawing on outside expertise:Â Many organizations can gather and source third-party data. It’s less common for businesses to have data scientists and other specialists on staff to cleanse data regularly and address all the other data and analysis needs that arise. Outsourcing puts a complex process in the hands of those who can effectively complete it.
- Making costs more transparent:Â The price of internal data cleaning can quickly rise if a company needs to be fully equipped with the tools and knowledge necessary to carry it out. It can also be difficult to fully capture the internal cost of work hours spent on cleaning, diversions from other projects, and similar issues. Partnering with an experienced and proven provider turns data cleaning into an easily understood line item that seamlessly incorporates into a departmental or organizational budget.
- Focusing on your company’s core mission:Â By outsourcing data cleaning needs, your business can spend more resources on its core goals and leverage cleansed data to reach them.
Finding the right data-cleaning partner
At Agile, we offer various data services, including data cleansing, to support your education marketing goals. To learn more, get in touch with us today.
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