Data Clean-Up: Preparing Your Education Database for the Next Purchasing Cycle
Discover the importance of data hygiene in reaching educational stakeholders effectively and how to align your database for the next purchasing cycle.Â
How Does Cyberbullying Affect Mental Health in Schools?
Explore cyberbullying’s deep impact on students’ mental health, and discover actionable strategies to promote safer school environments.Â
Strengthening Connections with Educational Leaders: Overcoming Challenges and Strategies for Success
Discover the key strategies for effective communication with educational leaders in evolving ecosystems and how data-driven outreach enables success.Â
A Comprehensive Guide on Post-CARES Federal Funding for Schools
Explore the post-CARES federal funding landscape for schools, its repercussions, and how educational service providers are adapting for success.
Who Makes Purchasing Decisions for Schools? Exploring Critical Education Decision-Makers
Discover key decision-makers in school purchasing decisions. Explore the district, department heads, and other influencers who impact purchasing choices.Â
Data-Driven Strategy (Part 1: Engaging School Decision Makers in a Post-ESSER Environment): with Mike LeClare and Verlan Stephens
Agile Video Series Data-Driven Strategy Part 1 Engaging School Decision Makers in a Post-ESSER Environment with Mike LeClare + Verlan Stephens Watch Now In the first installment of this video series, Mike and Verlan will discuss: Knowing your districts Key factors that help businesses effectively visualize the current market landscape Proven strategies for aligning your […]
How AI Can Help Schools Prepare New Teachers
Unlock the secrets of school budgets and purchasing cycles, and how businesses in the education sector can introduce more effective strategies for outreach.
Takeaways from EdWeek Market Brief Summit 2023
Unlock the secrets of school budgets and purchasing cycles, and how businesses in the education sector can introduce more effective strategies for outreach.
Connecting With Educators Through Social + Digital Marketing: Segmentation (Part 2): With Kassidy Krown
Agile Video Series Connectingwith Educators Part 2 Connecting With Educators Through Social + Digital Marketing with Kassidy Krown Watch Now In the second installment of this video series, Kassidy will discuss: The importance of audience segmentation in social and digital advertising. Real-world examples of successful campaigns through segmentation. The different types of audience segmentation and […]
Leveraging Robust Education Data to Navigate the Higher Education Landscape
Discover the game-changing potential of education data to drive innovation, connect with educators and administrators, and thrive in the education space.
Unleashing the Power of EdIntel: How Data Insight Boosts EdTech Success in K-12 Schools
Explore how companies access and leverage robust data insight to reach K-12 schools and stakeholders more effectively.
Supporting Elementary Schools During This Back-to-School Season
Learn more about what digital literacy is and how it can be beneficial to students.
Today’s Requirements for Digital Literacy
Learn more about what digital literacy is and how it can be beneficial to students.
Agile ESSA Data
Agile ESSA Data ESSA stands for the Every Student Succeeds Act, a federal law in the United States that governs K-12 education policy. ESSA data refers to the various information and metrics collected under this legislation, such as student performance, school rankings, funding allocations, and educational program effectiveness. Businesses selling products and services to the […]
7 Key Things to Know About the Schools You Serve
7 Key Things to Know About the Schools You Serve As marketers, we know that understanding buyer personas is critical as we create marketing pitches and sales approaches, choose distribution channels, and develop and improve products. But, as education marketers, it is just as important to understand the schools and districts in which our customer’s […]
How Funding in Education Impacts Public and Private Schools
Learn more about the history of education funding through the years, the inequality of school funding, and how funding impacts school districts.
How You Can Leverage AI Marketing To Improve Your Strategies
Discover how AI marketing can drive success with this guide that outlines practical steps, benefits, and considerations.
What to Know About CRM Data Hygiene
Learn more about CRM data hygiene and why it’s so important to your organization.
School Districts Purchasing Cycle
Understanding the purchasing cycle is critical for education vendors. Read on to find out why.
Teachers As Frontline Workers (Part 3): With Dr. Sheryl Ziegler (Emotional Safety)
Agile Video Series Teachers as Frontline Workers Part 3 Teachers As Frontline Workers (Emotional Safety) with Dr. Sheryl Ziegler Watch Now In the third installment of this video series, Sheryl will discuss: Emotional, Physical Safety, and Containment in Schools Real-life examples of proactive and practical measures schools can adopt that positively impact the teachers, students, […]
Teacher Mental Health
Teacher Mental Health How to boost teacher mental health In the past ten years, it has become more normalized to discuss the importance of mental health, including concepts like therapy, medication, and asking for psychological support when necessary. With the introduction of legislation like the Student Mental Health Helpline Act and the Student Mental Health […]
Teacher Turnover
Teacher Turnover What to Know About Teacher Turnover in 2023 In most industries, it’s important to keep a close eye on workforce turnover rates as an indicator of economic status. For the education marketplace, teacher turnover is more important to watch because of its wide impact on education in America. Within the past three years, […]
ChatGPT Cheating
ChatGPT Cheating What to Know About ChatGPT Cheating The technology of artificial intelligence (AI) is taking the world by storm, and it has definitely found its way into education. Specifically, the chatbot, ChatGPT, has caught the eye of educators and students alike because of its many uses, including the dangerous potential for cheating. If you’re […]
E-Rate Bidding Process
E-Rate Bidding Process When it comes to the E-Rate process, it can be overwhelming and applicants might not be sure where to start. We’ve put together this basic guide about what to know about bidding for resources with the E-Rate program. What Is E-Rate Bidding? E-Rate programs support schools and libraries to secure funding. “The […]