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Category: Resources

Agile Education Marketing can transform your relationship with education decision-makers. Our experts have created these Education Sales and Marketing Resources so that you can understand the best practices for selling to schools.  Through high-quality, accessible data and information your direct marketing programs reach the right people.  In addition, deep analysis of audiences, segments, and markets inform your planning and strategies.

In this section, you will find education marketing and sales resources like eBooks and articles defining best practices and unique ways to sell to schools. These will improve your engagement with educators using up-to-date, complete, and accessible data and market intelligence. As a result, you will reach the right people at a school or district with targeted multi-channel campaigns.

Agile data helps create targeted email and social media advertising campaigns.   Make the most of your sales & marketing efforts when you uncover your best targets.  Using products like eProfile and Data Explorer you will understand your best customers and prioritize look-a-likes.

The Promise of Multicultural Education

The Promise of Multicultural Education First, what is multicultural education? Multicultural education is any form of education or teaching that incorporates the histories, texts, values, beliefs, and perspectives of people from different cultural backgrounds. At the classroom level, for example, teachers may modify or incorporate lessons to reflect the cultural diversity of the students in a […]

The Importance of STEM Education

The Importance of STEM Education STEM…STEAM… we’ve all heard these acronyms for years. What do they stand for? And why are they important?  The education sector has identified the need to build world-class talent in science and mathematics. From K-12 to Higher Education, lawmakers, universities, and companies are now developing innovative strategies to strengthen Science, […]

Is Summer School Effective?

Is Summer School Effective? Is summer school effective? Yes or no? Summer school is often associated with bored students staring out the window, but it can be a beneficial experience. It can help students compensate for learning losses, improve their grades, take specialized classes, and prepare them for college. However, research shows that summer school […]

The Power of Collaboration in the Classroom

Collaboration is a key term in the professional world. Teachers have collaborated for years. However, the idea of student collaboration is quickly gaining ground. So, what’s ideal when it comes to collaboration in the classroom? Perhaps several children gathered around a table engaged in a high-level task? Or a college lecture hall where students discuss, […]

Parent Power

Parent Power When schools closed in 2020 due to the pandemic, parents suddenly became their students’ teachers or at least their learning facilitators. Many looked forward to the day when they could send their kids back to a traditional classroom setting. In contrast, others realized they enjoyed the freedom and autonomy of homeschooling.  A new […]

Leaders Leave Too: The Unspoken Crisis of School Leaders Resigning

Leaders Leave Too: The Unspoken Crisis of School Leaders Resigning There’s a lot of talk about teachers leaving the classroom and the education field altogether. Many people are more or less aware that America is experiencing a teacher shortage. Although their personal reasons vary, the current teacher shortage typically falls into three categories: overworked, underpaid, […]

It’s Time To Assess Assessments

It’s Time To Assess Assessments Tests, assessments, and evaluations are hot topics in education right now, and rightfully so because they happen constantly. How much testing is too much testing? That’s a difficult question to answer. However, most educators would agree that students are currently being tested or assessed way too much. With continued state-driven […]

G.A.M.E.S. for the Classoom

G.A.M.E.S. for the Classoom I recently attended a professional development session where the presenter intentionally used the word “play” in the presentation. For years this was an unspoken no-no in our district.  Yes, students used educational games but we never said that word because students were learning not playing. There has been a sudden shift […]

Gaming in Classrooms

Gaming in Classrooms As I was writing this piece, I had multiple flashbacks to the 1980s, the decade I first experienced game based learning. To this day, I attribute these gaming experiences as integral to my understanding of my favorite subject –  history. However, although the games I was playing were directly related to content, […]

Gaming in Higher Education

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Gaming in Higher Education Many have seen game-like exercises in K-12 classrooms, but expectations for those pedagogies typically stop at the gates of higher education. Not anymore. On many campuses across the globe, games are also becoming a learning resource at the college level. Although gaming is typically viewed as a pastime or a fun […]

The Shift Towards Non-Traditional Education Models

The Shift Towards Non-Traditional Education Models ascascascas If I was writing this article in the 20th century, “non-traditional” schooling would reference alternatives to public schools like Montessori education, charter schools, or Expeditionary Learning programs.  All three represent both the historical trend to offer variety in the way schooling happen and, through their growth, the normalizing […]

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