Territory Planning for K–12 and Higher Ed: Using Data to Prioritize the Right Accounts
Build territories using education‑specific data so every rep is pointed at high‑potential districts and campuses that can realistically buy and expand.
How Education Data Powers Stronger Pipelines: A Guide for Sales and GTM Leaders
In this guide, we’ll look at how education data transforms sales performance, from coverage and pipeline quality to win rates and sales velocity.
Cybersecurity for Universities: Safeguarding Higher Education From Digital Threats
Explore how education solution providers can help optimize colleges’ and universities’ cybersecurity practices to protect institutions and students alike.
Inner City vs. Rural Schools: Key Differences Explained
See how the challenges in inner city and rural schools impact their buying decisions—and how education data can strengthen your outreach.
Strategies for Cleaner Data: Matching and De-Duplicating Contacts + Institutions
In this micro-segment from our full webinar, Strategies for Cleaner Data, Cassie Bruce breaks down one of the most persistent challenges in education data management: matching and de-duplicating contacts and institutions in an ecosystem where nothing is ever truly static.
School Data and Education Marketing: From Information To Impact
Learn how school data is collected, analyzed, and applied, and how vendors can use it to target the right schools, personalize outreach, and drive impact.
EdIntel.AI™ District Profiles: Live K–12 District Intelligence for Go-to-Market Teams
Blog Post Education Sales For years, Agile Education Marketing has helped K–12 vendors understand the market with trusted data, insights, and expertise. Now we’re taking a major step forward with EdIntel.AI™ District Profiles—an AI-powered tool that turns vetted education data into clear, searchable snapshots for 18.6K+ U.S. school districts. Instead of juggling spreadsheets, report cards, budget PDFs, and Google searches, […]
How To Become a Vendor for Schools: Steps-By-Step Guide
Discover the steps to become an approved vendor for schools, including tips to secure long-term contracts and build lasting partnerships in the sector.
Changes in Education: How Providers Can Adapt To Stay Ahead
Discover how education is evolving with new technologies, teaching methods, and policies. Explore key trends shaping the future of learning.
How Well Do You Know the K–12 Market? Strategies To Connect and Thrive in Education
Explore the current state of the K-12 market and discover strategies to better engage with decision-makers and navigate the evolving education landscape.
Insights on Education Purchasing Priorities for the 2026 to 2027 School Year
Discover the top priorities for education purchasing in 2026-2027 and how you can adjust your marketing efforts effectively.
Education Spending by State: Trends, Priorities + Provider Playbooks
Consider education spending by state: compare per-student costs, funding sources, and recent trends in a concise, data-focused overview.
How To Market to Schools: A Strategic Guide
Explore effective strategies and solutions for enhancing your marketing to schools while aligning outreach efforts with relevant purchasing cycles.
Beyond Native Ads: Aligning Campaigns to the Educator Journey
In education marketing, it’s easy to think of campaigns as isolated moments—an ad flight here, an email there, a push around a key buying season. But as Kassidy Kinner explains in this micro-segment from our Beyond Native Ads webinar, real performance comes from alignment, not activity. Specifically, alignment to how educators actually move through awareness, evaluation, and decision-making.
Ahead of the Curve: Turning 2025 K–12 Market Signals into 2026 Wins
Discover when to build AI data infrastructure in-house versus licensing Agile’s ready-made education data to cut costs, reduce risk, and speed time-to-market.
Beyond Native Ads: Privacy, Compliance + the Future of Data
When marketers talk about performance, the conversation often turns to clicks, impressions, and conversions. But as Kassidy Kinner explains in this micro-segment from our Beyond Native Ads webinar, the future of education marketing data is being shaped just as much by privacy and compliance as it is by performance metrics.
Beyond Native Ads: The State of Native Advertising
Native advertising remains one of the most common starting points for digital campaigns—and for good reason. As Kassidy Kinner explains in this micro-segment from our Beyond Native Ads webinar, native targeting is fast, accessible, and built directly into the platforms marketers already use.
Beyond Native Ads: The Agile Advantage
In a landscape shaped by privacy changes, fragmented platforms, and increasingly complex buying journeys, education marketers need more than isolated tactics. As Kassidy Kinner explains in this micro-segment from our Beyond Native Ads webinar, the real advantage comes from having a data foundation designed specifically for education—and that’s where Agile stands apart.
The Realities of AI Data: AI Hallucination
In this micro-segment from our full webinar, The Realities of AI Data, Colton Meyers and Mike LeClare dig into one of the most misunderstood challenges in today’s AI landscape: hallucinations — and why even the most advanced models still fail when the underlying data isn’t accessible, accurate, or nuanced enough.
The Realities of AI Data: Optimizing AI Outcomes
In this micro-segment from our full webinar, The Realities of AI Data, Colton Meyers breaks down one of the most important questions facing education organizations today: When is AI genuinely useful in a data workflow—and when can it actually compromise data accuracy and trust?
Faster to Market, Less Risk: Licensing Education Data vs. Building Internal AI Infrastructure
Discover when to build AI data infrastructure in-house versus licensing Agile’s ready-made education data to cut costs, reduce risk, and speed time-to-market.
The Realities of AI Data: Understanding the Risks of AI On Data Accuracy and Security
Artificial intelligence is becoming a central part of how organizations collect, enhance, and work with data. But as AI becomes more embedded in daily workflows, its risks are becoming clearer—especially when it comes to accuracy and security. In this 3.5-minute micro-segment from our full webinar, The Realities of AI Data, Agile’s Mike LeClare and Colton Meyers offer a candid look at how easily AI can misinterpret instructions, generate misleading outputs, or unintentionally expose vulnerabilities when not used deliberately.
Your Guide to Procurement Education: How To Sell Smarter to Schools
Learn how procurement education helps vendors navigate school purchasing, connect with decision-makers, and sell smarter to K–12 and higher ed schools.
The Realities of AI Data: Districts of Distinction
When education data is used to measure progress, allocate funding, and guide district strategy, accuracy isn’t just important—it’s essential. But as Verlan Stevens explains in this micro-segment from our full webinar, The Realities of AI Data, even the cleanest datasets can tell the wrong story if the context behind them is missing.