How Does Higher Education Procurement Work?

Read on and unlock the secrets of higher education procurement, including insights and best practices to boost your marketing strategy in the sector.
How Traditional and Non-Traditional Students Are Shaping the Future of Higher Education

Discover how traditional and non-traditional students are reshaping higher education, plus the opportunities this shift creates for education vendors.
RFP for Schools: A Complete Guide for Vendors To Win More Bids

Learn how education vendors can navigate school RFPs, craft winning proposals, and use data-driven insights to boost success and secure more contracts.
The Future Is Stackable: Meeting the Demand for Career-Ready Education

Explore how new tech is transforming career readiness, and how education solution providers can help schools deliver future-ready, skills-based programs.
From Suggestion to Requirement: K-12 School District AI Policy in 2025

State-level regulation of artificial intelligence (AI) in K-12 education has accelerated dramatically since 2023, with a robust shift from exploratory pilots and high-level guidance to enforceable local policies and transparent oversight. As AI’s influence expands—from classroom chatbots to generative tools for lesson planning—districts nationwide are grappling with how to balance innovation, equity, and student safety amid evolving regulatory frameworks.Â
Why Human-Verified Data Is Essential for Education Marketing Success

In today’s digital-first world, reaching educators effectively depends on the quality and integrity of your data. As vendors marketing to schools and districts, you know how vital access to reliable contacts can be. But with the rise of AI-powered scraping tools, some are tempted to take shortcuts—seeking out fast, cheap contact lists generated by generative AI. Before you take that step, it’s critical to understand the risks and pitfalls, and why Agile Education Marketing’s human-verified database remains the industry gold standard.
What Are the Purchasing Requirements for Schools in New Jersey?

Understand New Jersey school purchasing rules, thresholds, and compliance to sell confidently and connect with the right decision-makers.
Back-to-School Season: Smart Strategies for Education Vendors to Support Teachers and Schools

Back-to-school isn’t just a sales window—it’s an opportunity to show up for educators. This article shares smart, empathetic strategies for vendors to offer real support, simplify decisions, and foster long-term partnerships with schools.
More Than Headlines: Why Civic and Media Literacy Must Be Taught in Every Classroom

From parsing headlines to spotting bias and misinformation, today’s students face unprecedented challenges in navigating information. Learn why teaching civic and media literacy in every classroom is key to preparing informed, thoughtful citizens.
How Much Does the U.S. Spend on Education?

Explore how much the U.S. spends on education, why it matters for solution providers, and how to align offerings with real school funding realities.
Beyond the Degree: The Rise of Skills-Based Hiring and What It Means for Higher Ed

Explore how new tech is transforming career readiness, and how education solution providers can help schools deliver future-ready, skills-based programs.
Why Providers Outsource Data Cleansing Services + How To Find the Right Partner

Is outsourcing data cleansing the right choice for your business? Discover the power of clean education data and learn how a trusted third party can help.
Career and Technical Education: Lead the Next Wave of Workforce Learning

Discover how education vendors can tap into the growing Career and Technical Education market with data-driven strategies from Agile Education Marketing.
A 2025 Look Back at Common Changes in Education in 2021

Explore how major shifts in education — from hybrid learning and tech adoption to staffing challenges and evolving outreach strategies — have reshaped schools since 2021 and what they mean for solution providers today.
The Gap Year Goes Mainstream Why More High School Grads Are Pressing Pause Before College

More students are pressing pause on the straight-to-college path to explore work, service, travel, or self-discovery first. Discover why gap years are no longer just a luxury, but a meaningful rite of passage for many young adults.
How To Navigate the Schools Market With Precision and Purpose

Explore an overview of the schools market today, including spending trends, growth drivers, and how solution providers can engage and connect.
Teachers Rediscovering Their Why: Staying in the Classroom When It’s Hard to Stay

When the demands of teaching feel overwhelming, what keeps educators in the classroom? Discover stories and insights about rediscovering purpose, resilience, and the deeper reasons teachers keep showing up for students.
School List Targeted: How States Flag Underperformance + What It Means for Vendors
Learn how states flag underperforming schools based on school and student performance data, and how vendors can support targeted schools.
Investing in the Future: What Education Vendors Need to Know About Early Literacy Initiatives

From phonics to foundational reading skills, early literacy is a top focus for educators — and a big opportunity for vendors who can meet schools where they are. Discover why early literacy matters and how to position your product for impact.
Why Agile’s Approach Outperforms Native Targeting in Digital Advertising

Struggling to reach educators with native ads? Learn how Agile’s verified data and custom targeting deliver stronger engagement and better leads.
Bridging the Skills Gap: How Universities Can Align Curricula With Workforce Needs

Discover how universities can align curricula with workforce needs, and how solution providers can support this shift toward career readiness.
Let Kids Be Kids: The Importance of Play in Education

Play isn’t just fun — it’s critical to how children grow, learn, and thrive. This piece explores why play supports social skills, cognitive development, and emotional well-being, and why educators and research alike emphasize the need to let kids be kids.
Tapping Into Discretionary Funds in Schools With Smarter Data

Discover how discretionary funds in schools create fast, flexible sales opportunities—and how education providers can connect with schools ready to spend.
Education Matters Series: The Evolving Landscape of Homeschooling with Meredith Biesinger

Explore the essential role educators play in shaping the minds of future generations and championing the transformative power of education.​