Discover the art of selling to the right stakeholders in school districts, precisely timing your outreach efforts with their purchasing cycles.
Discover the importance of data hygiene in reaching educational stakeholders effectively and how to align your database for the next purchasing cycle.
Explore cyberbullying’s deep impact on students’ mental health, and discover actionable strategies to promote safer school environments.
Strengthening Connections With Educational Leaders: Overcoming Challenges and Strategies for Success
Discover the key strategies for effective communication with educational leaders in evolving ecosystems and how data-driven outreach enables success.
Explore the post-CARES federal funding landscape for schools, its repercussions, and how educational service providers are adapting for success.
The Shift Towards Non-Traditional Education Models ascascascas If I was writing this article in the 20th century, “non-traditional” schooling would reference alternatives to public schools like Montessori education, charter schools, or Expeditionary Learning programs. All three represent both the historical trend to offer variety in the way schooling happen and, through their growth, the normalizing […]
Is Elementary Education Shifting Towards Non-Traditional Education Models? Last week we celebrated National School Choice Week. This is a week where parents are encouraged to learn about all educational options available for their child. Over the past several years, many parents sought other educational school settings for their children. There are a variety of factors […]
Non-Traditional Students and Their Impact on Higher Education What is a non-traditional student? A non-traditional student is any college student obtaining their education outside the traditional face-to-face classroom. How many college students, both undergraduate and graduate, have earned a degree or two through an online platform? Probably several. Online learning has now outpaced face-to-face instruction, […]
Discover key decision-makers in school purchasing decisions. Explore the district, department heads, and other influencers who impact purchasing choices.
Is There Room for AI in Elementary School? Growing up I watched Saturday morning cartoons. Two of my favorite families were the Flintstones and the Jetsons. At the time, I enjoyed the humor and funny antics. Looking back, I marvel at the stark contrast of their time periods. They were both living their best lives […]
AI in the Classroom I was recently asked by a member of my Professional Learning Network (PLN) how my district is addressing artificial intelligence (AI) in our school. Her school system is starting down the road of exploration of AI; specifically, the implications and applications of this game changing technology. As we have started down […]
New Year, New Trends in Higher Education 2024 is here, bringing great ambitions for the new year , along with some baggage from 2023. A new year allows us to review what works and what doesn’t and effectively plan to progress in 2024. The past year was challenging for American colleges and universities. Many institutions […]
Artificial Intelligence and Higher Education The discussion of AI and its place in Higher Ed is on the table nationwide. Higher education institutions are joining other companies and organizations in several ways to embrace artificial intelligence for educators and students alike. First things first, what is AI? Thanks to media influences, consumers have varying ideas […]
Emerging Trends in Education for 2024 I always loved the uniqueness of the school calendar juxtaposed to our commonly used Gregorian version. Indeed, both celebrate the start of 2024, but they engage the new year with a distinctly different tenor. In general, as the population enters January 1st with promises and a renewed energy for […]
The Swinging Pendulum of Elementary Education When I first began teaching 25 years ago I heard the phrases “the pendulum swings” or “same idea, but different name.” Now I understand what those teachers meant because I too have seen trends come and go. Whether you are working with a new educator or a veteran teacher, […]
Teacher Shortage on the Ground I recently read an article regarding improvements being made to a local office building. The management company touted the construction of a new roof top lounge and relaxation facility. The new amenity includes social spaces, gaming opportunities, community events, and complementary food and beverages. The addition expanded the already existing […]
First Year Teachers vs. Veteran Teachers: The Secondary Edition We all have our influential core convictions regarding education. Whether the topic is classroom management, instructional practices, or year long schooling, our beliefs are the collection of our experiences. To specify, by “experiences” I am referring to things like the content (reading, podcasts, videos) we engage […]
Where is Higher Education Headed? Like every other education sector, the landscape of Higher Education has had to pivot several times over the last four years. Undoubtedly, COVID-19 caused change in schools and the need to modify and adapt just about everything. However, education trends have also changed, and technology has certainly contributed to a […]
Options for Educators in Secondary Education Years ago, when I started college, I entered my freshman year with a rare moment of clarity. Unlike most of my incoming class and friends, I knew my career path – I wanted to become a high school history teacher. With that understanding, I was able to navigate my […]
First Year Teachers vs. Veteran Teachers: The Elementary Edition As a stakeholder, knowing the perspectives of various educators will help you target your marketing to better meet the diverse needs of educators. Last year my future daughter in law, Hailey Carlson, was gearing up to do her student teaching. She has since graduated and started […]
Unlock the secrets of school budgets and purchasing cycles, and how businesses in the education sector can introduce more effective strategies for outreach.
Higher Education: Career Path Options in Higher Education Higher Education Institutions offer several forms of employment for educators. Think about everything that goes into running a university or college campus, from registration to accounting to housing and communications. There are many options for educators wanting to teach outside the traditional classroom. Many higher education professionals […]
Options for Educators Outside of the Elementary Classroom There are a variety of reasons educators are leaving the profession. However, post-pandemic research regarding the turnover in the teaching profession includes an interesting insight. They indicated that educators are leaving their previous job, but staying in education and some hold different jobs within the same district. […]
Accommodating Special Needs Learners in Higher Education How does special education factor into higher education? Special education has a home in higher ed. However, it looks completely different than the K-12 sector. One significant difference is that there is no special education placement or an IEP in higher education. The IEP process only applies to […]