The best ways to approach post trade show marketing
Trade shows are extremely valuable opportunities for edtech companies that want to reach a broad and engaged audience with their products and services. They can be an important part of your omnichannel marketing strategy. These events unite an audience that is usually dispersed and generally busy with a variety of important asks. By bringing them […]
How to Use Customer Data Integration Effectively
A strong customer data integration strategy helps your business operate as efficiently as possible. By making sure your company can leverage accurate customer information, outreach efforts and marketing plans become more effective. Emphasizing this core business practice means less time and effort wasted on attempting to connect with education professionals who have moved on to […]