{SURVEY RESULTS} The State of Education Marketing
In a survey done in February and March 2020, Agile Education Marketing partnered with eSchool Media to ask education sales and marketing leaders what their biggest challenges and plans are for this year. Why did we want to find out what challenges current edtech companies are facing? Well – when you’re in education sales and […]
Social and emotional learning and the importance in education marketing
It’s important to recognize what social and emotional learning (SEL) is and how your company can successfully market content and materials to schools. For education marketers, effective outreach can be based on a number of factors and target a wide range of professionals, as well as individual institutions, districts and regions. Targeted marketing efforts based on […]
Inroads and Mindsets: Starting the School Year with Success
The start of the school year is an ideal time to support secondary schools. August and September (education marketing cycle) offer a rejuvenated staff and a calendar with established timelines for projects, initiatives, and workshops. Timing, however, is only part of the equation. More important is the development and communication of a strategic, flexible plan […]
Understanding the omnichannel marketing concept
For businesses targeting professionals in the world of education as well as many other market segments, omnichannel marketing is a crucial consideration. A strong omnichannel presence dictates some significant advantages, but it also is increasingly seen as a requirement for effective, modern companies. Let’s review what sets omnichannel marketing apart from other strategies and how […]
Create your own educator contact lists for sales, direct mail and email.
Educator Contact Lists Created Easily – Start building your list now! Creating your own lists of teachers or lists of principals in a specific district, school or state is easy and cost-effective with Prospector. Connect with the right educators or librarians in a single state or across the country when you create your own teacher […]