Clean data, clear hierarchies, and market insights to drive engagement
Agile combines accurate K-12 contacts with market insights to help you prioritize opportunities, streamline outreach, and make every campaign more effective.
Performance, funding, usage and purchase planning data reveal market opportunity
Current addresses for public, private, parochial and charter schools/districts
Correct hierarchies eliminate inefficiency and pinpoint key decision makers
At-home data expands reach beyond the classroom
Precision Data for Maximum Impact
Explore K-12 Data Licenses
Agile’s K-12 data helps you avoid outdated contacts and misaligned hierarchies, so your sales and marketing plans hit the mark. And when you need deeper market insight, our premium data reveals the factors that truly drive buying decisions—from school funding and performance to technology usage, purchase planning, and more.
Year-Round Data Audits Add, Remove + Track Changes
With Agile’s year-round data audits, you can add, remove, and track changes across every license type. Whether mapping schools, connecting with educators, or gaining deeper market insight, your data stays up-to-date and reliable.
Basic Institution License
Access up to 100 key data points to accurately map schools and districts. Included at no extra cost, this license helps you identify the right institutions and streamline your outreach.
Included in a basic institution data license:
Institutions included in the license agreement
All basic demographic variables
Hierarchies for institution relationships
Update schedule defined under proposal summary
Standard Institution License
Get even deeper insight with 300+ data points. Understand school and district hierarchies, uncover trends, and target opportunities more effectively—all included with your license.
Included in a full institution data license:
Institutions included in the license agreement
All standard demographic variables
Hierarchies for institution relationships
Update schedule defined under proposal summary
Institution License
Personnel License
Connect with the educators and decision-makers who matter most. Accurate personnel data improves list segmentation, delivery rates, and campaign performance. License options include:
Email and digital advertising
Postal, email, and digital advertising
Included in a personnel data license
Personnel records as defined in the license agreement:
All contact information and standard demographic variables
Links to the institution(s) where they work
Update schedule defined under proposal summary
At-Home License
Extend your reach beyond the workplace. Access verified at-home contact information for educators, so your campaigns can engage them wherever they are. License options include:
Postal
Postal, email, and digital advertising
Included in an at-home data license:
Personnel records as defined in the license agreement
All contact information and standard demographic variables
Links to the institution(s) where they work
Update schedule defined under proposal summary
Turn K-12 Data Into Results
Whether planning a new campaign or refining an existing one, Agile helps you access accurate market insights and strategies to achieve measurable results in K-12 environments.
Discover what districts are using today and planning for tomorrow. Agile’s district listening tool provides actionable insight into products, systems, and methodologies to help you position your solutions strategically.
Categories Include:
LMS/SIS
Assessment
Instructional Methodologies
Social and Emotional Learning (SEL)
Teaching Tools
Vocational
More
School and Student Performance
Gain clarity on core needs and priorities at each school and district. Metrics include academic performance, proficiency rates, graduation rates, and comparative indicators to guide targeted outreach.
Performance Data Includes:
Student proficiency percentages (english/language arts, math, and science)
High school graduation rates
Subject trending data
Support and improvement designation (CSI, TSI, ATSI)
Average ACT and SAT score
E-Rate
Identify districts ready for technology investments. Data covers internet speed, network infrastructure, devices, and funding availability, enabling precise targeting of opportunities.
E-Rate Data Includes:
Category 1
Internet speed: maximum download speed and maximum upload speed
Understand school climate and operational needs. Data on discipline incidents, absenteeism, staffing, and security helps ensure your outreach is relevant, informed, and effective.
Civil Rights Data Includes:
Reported bullying or harassment incidents
Chronic student absenteeism
Number of 1st- and 2nd-year teachers
Number of school suspensions
Participation in sports programs
Your Strategic Partner in K-12 Outreach
Every successful campaign starts with the right insight. Our team of education experts brings deep market knowledge and a consultative approach, taking the time to understand your business goals and help you turn data into results.