Data Hygiene Services: Clean, Reliable Data Starts Here

Remove duplicates, fill missing fields, and maintain verified education data.

Maintain accurate, up-to-date, and duplicate-free institution and personnel data to improve outreach, reduce CRM costs, and make data-driven decisions with confidence.

Ensure Your Data Is Clean, Accurate, and Actionable

Agile removes duplicates, updates outdated records, and fills missing information, so your organization can rely on consistent, accurate data for marketing, compliance, and reporting.

Our 4-Step Data Hygiene Workflow

Step 1: File Match Initiated

Your file is securely compared against Agile’s verified institution and personnel datasets to identify outdated records, missing fields, and overall match compatibility.

Step 2: Data File
Updated

We correct addresses, emails, phone numbers, titles, and personnel names, while enriching missing fields to ensure your database reflects current information.

Step 3: Record Duplicates Flagged

Potential duplicates are identified and flagged using exact and fuzzy matching, reducing redundancy and improving CRM accuracy and reporting.

Step 4: Ongoing Data Hygiene Maintenance

Recurring updates keep your data current, so your CRM consistently reflects accurate information throughout the year.

Discover Best Practices for Clean Data

Download our Data Hygiene Guide to discover strategies for maintaining accurate institution and personnel data, ensuring efficient outreach and high-quality reporting.

Frequently Asked Questions

Can you match our customer list and flag inactive contacts?

Yes. The more information you provide for each customer, the higher the match rate will be, ensuring more accurate results.

Absolutely. When running a match, we provide statistics on possible duplicates within your file and additional information to help determine the correct surviving record.

Agile recommends cleaning at least annually. If you have the resources, quarterly or even monthly updates are ideal—especially during busy periods like back-to-school or January, when educator turnover is high.

Yes. If we can match an active email in our database, we can append the associated school or district information.

Yes. We work with you to determine the most valuable fields to include. Agile can append or fill in over 900 data points, including addresses, emails, personnel information, and institutional hierarchies.

After standardizing your data to maximize match rates, we perform a combination of exact and fuzzy matching across multiple fields:

  • Accounts: Institution Name, Agile UID (if available), NCES ID, IPEDS IDs, up to two addresses, email domains, website, and phone numbers.
  • Contacts: First Name, Last Name, Email Address, Account Name, Address, Phone Number, and Agile institution/personnel UIDs (if available).

First, we match accounts, then narrow the search when matching contacts by personnel within those accounts. We may also reference teacher-at-home information, including email and physical addresses. Multiple records matching the same Agile record are flagged as possible duplicates; this does not indicate your records were compared against each other.

Turnaround depends on file size, format, and layout. Most files are completed within 10 business days.

Pricing depends on project scope, the data you provide, and the results you need. Minimum project cost is $500.

Ready to Clean Up Your Data?

Connect with an Agile consultant to explore data hygiene services tailored to your institution or CRM database.

Clean Data = Actionable data

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Clean Data = Actionable data

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