First Year Teachers vs. Veteran Teachers: The Secondary Edition
First Year Teachers vs. Veteran Teachers: The Secondary Edition We all have our influential core convictions regarding education. Whether the topic is classroom management, instructional practices, or year long schooling, our beliefs are the collection of our experiences. To specify, by “experiences” I am referring to things like the content (reading, podcasts, videos) we engage […]
Where is Higher Education Headed?
Where is Higher Education Headed? Like every other education sector, the landscape of Higher Education has had to pivot several times over the last four years. Undoubtedly, COVID-19 caused change in schools and the need to modify and adapt just about everything. However, education trends have also changed, and technology has certainly contributed to a […]
First Year Teachers vs. Veteran Teachers: The Elementary Edition
First Year Teachers vs. Veteran Teachers: The Elementary Edition As a stakeholder, knowing the perspectives of various educators will help you target your marketing to better meet the diverse needs of educators. Last year my future daughter in law, Hailey Carlson, was gearing up to do her student teaching. She has since graduated and started […]
How AI Can Help Schools Prepare New Teachers

Unlock the secrets of school budgets and purchasing cycles, and how businesses in the education sector can introduce more effective strategies for outreach.
Options for Educators Outside of the Elementary Classroom
Options for Educators Outside of the Elementary Classroom There are a variety of reasons educators are leaving the profession. However, post-pandemic research regarding the turnover in the teaching profession includes an interesting insight. They indicated that educators are leaving their previous job, but staying in education and some hold different jobs within the same district. […]
Accommodating Special Needs Learners in Higher Education
Accommodating Special Needs Learners in Higher Education How does special education factor into higher education? Special education has a home in higher ed. However, it looks completely different than the K-12 sector. One significant difference is that there is no special education placement or an IEP in higher education. The IEP process only applies to […]
How To Strengthen Your K–12 Education Marketing Strategies

Explore the top strategies to elevate your organization’s K12 marketing and how robust data services promote improved digital marketing campaigns.
How to Combat the Challenges of Understaffed Elementary Schools
How to Combat the Challenges of Understaffed Elementary Schools It’s November and many school districts are still limping along with unfilled teaching positions. These positions are often referred to as critical shortage areas. On the top of the list has always been openings in special education. Other positions include speciality areas such as math, science, […]
A Guide to Aligning Education Solutions with School Budgets

Unlock the secrets of school budgets and purchasing cycles, and how businesses in the education sector can introduce more effective strategies for outreach.
Connecting With Educators Through Social + Digital Marketing: Segmentation (Part 2): With Kassidy Krown
Agile Video Series Connectingwith Educators Part 2 Connecting With Educators Through Social + Digital Marketing with Kassidy Krown Watch Now In the second installment of this video series, Kassidy will discuss: The importance of audience segmentation in social and digital advertising. Real-world examples of successful campaigns through segmentation. The different types of audience segmentation and […]
Social Emotional Consideration from a School Counselor’s Perspective
Social Emotional Consideration from a School Counselor’s Perspective The high school counselor position is one of the most interesting groups of I work with. Their influence on a student’s experiences happens throughout schooling and beyond. To that end, counselors must be able to nurture relationships with students despite not having a set class schedule. Moreover, […]
Social Emotional Considerations at an Elementary Level
Social Emotional Considerations at an Elementary Level The school counselor is a vital staff member at all grade levels. The student needs differ in elementary, high school, and higher education settings. However, their impact on the social and emotional well-being of students is tremendous. This past year, in the state of Montana, the accreditation committee […]
Social Emotional Considerations for Higher Education Students
Social Emotional Considerations for Higher Education Students Social-emotional learning aims to enhance student’s self and social awareness and relationship skills. These skills help students of all ages work effectively with others while strengthening their self-regulation and decision-making abilities. Adult learners, in particular, face various life challenges while making significant decisions, starting at 18! Social-emotional learning, […]
5 Strategies for Marketing to Teachers Successfully

Read on to learn the top strategies for marketing to teachers effectively and the value of education data in promoting success.
The ABC’S of Differentiation in Education
The ABC’S of Differentiation in Education Differentiation has always been an instructional model for educators. Basically, educators need to make changes in content, process, product, and environment to meet the diverse needs of their students. This is especially important because the elementary standards provide the building blocks of future learning. At an elementary level, typically, […]
Leveraging Robust Education Data to Navigate the Higher Education Landscape

Discover the game-changing potential of education data to drive innovation, connect with educators and administrators, and thrive in the education space.
The Importance of Cybersecurity in Schools

Cybersecurity is valuable for most enterprises, but it brings additional benefits to educational institutions.
State of K-12 Education in America: Uncovering Critical Insights for Education Solution Providers

Discover crucial insights on emerging K-12 education trends and the value of data-driven strategies. Download our white paper to learn more.
Can We Have Your Attention, Please?
Can We Have Your Attention, Please? Let’s talk about attention spans. Are they shortening? Studies suggest that attention spans have shortened considerably over the last few decades. Why is that? Think about it: as adults, when was the last time you had an entire day completely free from digital distractions? No text messages, email notifications, […]
How to Engage Students with Shorter Attention Spans
How to Engage Students with Shorter Attention Spans In today’s vast and varying world of education, there are a few topics in which teachers in any school or district will find common ground. As you think about what items may be on this list – teacher pay, school safety, the use of technology – I […]
Discover Learning Loss Statistics and Trends

Discover learning loss statistics, strategies to mitigate its impact, and how education solution providers can offer support to institutions.
Elementary School Students & Their Attention Spans
Elementary School Students & Their Attention Spans Over the past 25 years, I have seen attention spans drastically decrease. These changes are both physical, social, and academic. In short, it is hard for young learners to sit and listen for long periods of time. However, elementary students have always had short attention spans. There are […]
Unleashing the Power of EdIntel: How Data Insight Boosts EdTech Success in K-12 Schools

Explore how companies access and leverage robust data insight to reach K-12 schools and stakeholders more effectively.
Today’s Requirements for Digital Literacy

Learn more about what digital literacy is and how it can be beneficial to students.