, Author at Agile Education Marketing

How Well Do You Know the K–12 Market? Strategies To Connect and Thrive in Education

Explore the current state of the K-12 market and discover strategies to better engage with decision-makers and navigate the evolving education landscape.

Insights on Education Purchasing Priorities for the 2026 to 2027 School Year

Discover the top priorities for education purchasing in 2024-2025 and how you can adjust your marketing efforts effectively.

Educational Technology: Key Tools and Market Shifts To Know

When it comes to marketing for EdTech, there are specific tactics that are important to
take into account.

How To Market to Schools: A Strategic Guide

Explore effective strategies and solutions for enhancing your marketing to schools while aligning outreach efforts with relevant purchasing cycles.

Do Private Schools Get Federal Funding? Insights and Key Facts

Learn more about the history of education funding through the years, the inequality of school funding, and how funding impacts school districts.

Social Media and Social Issues: How Solution Providers Can Take a Stand

More and more companies are stepping into social causes—driven by growing public interest and expectations. Social media has been a major force behind this shift, offering a direct, personal line of communication between brands and their audiences that traditional mass media never could. When done right, thoughtful and well-aligned statements on social issues can strengthen […]

Your Guide to Procurement Education: How To Sell Smarter to Schools

Learn how procurement education helps vendors navigate school purchasing, connect with decision-makers, and sell smarter to K–12 and higher ed schools.

How Often To Clean Your Email List: A Guide for Education Solution Providers

Discover the optimal frequency for cleaning your email list to maintain high deliverability and engagement rates. Learn best practices and effective tools.

How Education Assessment Insights Help Vendors Align With School Priorities

The modern landscape of assessments and academic data collection is changing. Here is how to stay up-to-date with new ways to assess students.

How Many Education Workers Are in the U.S.? Roles, Trends + Market Impact

Discover how many education workers are in the U.S., including key roles and trends—and learn how vendors can engage decision-makers effectively.

2025 Per Student Spending by State: Insights and Strategies for K–12 Vendors

Discover insights on 2025 per-student spending by state and learn how K–12 vendors can align outreach, funding insights, and strategies for maximum impact.

Email Marketing to Schools: Proven Strategies To Reach K–12 Decision-Makers

Discover effective email marketing strategies for vendors targeting K–12 schools. Learn segmentation, personalization, timing, and best practice tips.

How Traditional and Non-Traditional Students Are Shaping the Future of Higher Education

Discover how traditional and non-traditional students are reshaping higher education, plus the opportunities this shift creates for education vendors.

The Future Is Stackable: Meeting the Demand for Career-Ready Education

Explore how new tech is transforming career readiness, and how education solution providers can help schools deliver future-ready, skills-based programs.

What Are the Purchasing Requirements for Schools in New Jersey?

Understand New Jersey school purchasing rules, thresholds, and compliance to sell confidently and connect with the right decision-makers.

Why Providers Outsource Data Cleansing Services + How To Find the Right Partner

Is outsourcing data cleansing the right choice for your business? Discover the power of clean education data and learn how a trusted third party can help.

Metrics That Shape School Success: What Is an Academic Performance Indicator?

Learn what an academic performance indicator is, how it’s calculated, and why it matters for schools, districts, and education vendors.

A 2025 Look Back at Common Changes in Education in 2021

Explore how major shifts in education — from hybrid learning and tech adoption to staffing challenges and evolving outreach strategies — have reshaped schools since 2021 and what they mean for solution providers today.

School List Targeted: How States Flag Underperformance + What It Means for Vendors

Learn how states flag underperforming schools based on school and student performance data, and how vendors can support targeted schools.

Who Makes Purchasing Decisions for Schools?

Discover key decision-makers in school purchasing decisions. Explore the district, department heads, and other influencers who impact purchasing choices.