Working in the edtech industry, it’s your responsibility to reach professionals in the education sector who are making final decisions regarding technology and education theory. Beyond those stakeholders and decision-makers, connecting with the educators — the individuals who will be using your tools directly — should be a top priority. Communicating regularly with teachers and other faculty and staff at the school level can help you make a lasting impression and provide them with the necessary tools they need to succeed.
Here are some of our suggestions for improving communication with educators in your current roster:
1. Schedule regular check-ins
The education sector — especially now — is constantly changing. Remote teaching sessions are becoming the new normal, and teachers are still trying to find ways to cope with this major transformation in their day-to-day. Opening up the conversation by scheduling regular check-ins is a great way to get a feel for what’s working and what’s not; this is an ideal time to collaborate, ask questions and talk about concerns that are keeping teachers from thriving.
This type of discussion can happen face-to-face, but you can also take advantage of video conferencing technology. This is specifically beneficial for educators who teach in rural areas.
2. Make yourself readily available
Scheduling meetings regularly is helpful for teachers who may not be experiencing major concerns, but what happens when an issue arises unexpectedly? Educators can benefit from knowing that you’re readily available to chat or provide a solution to the potential problem they’re dealing with at the moment. Something as easy as providing your email and phone number, as well as social media accounts, can give them confidence that you can be ready to talk outside of your normally scheduled meetup times.
3. Ask for quality feedback
The more often educators are talking directly with you, the more likely they may be to open up about issues they’re facing in the classroom. Encourage them to provide feedback regularly to ensure that you can continually improve as an edtech coach and come up with the solution they’re looking for. Feedback is a great tool for not only the teacher to express their feelings but also for you to use as a learning resource to provide better service.
4. Offer collaborative opportunities
Joining professional learning communities is one way to maximize your exposure and encourage teachers to connect with you. As EdTech magazine describes, this is a great place to share and find useful resources, and even connect with other like-minded professionals as a networking opportunity.
“Many district leaders have also turned to professional learning communities (PLCs) to maintain collaboration with teachers across the district. Microsoft Office 365 Education’s integrated programs, such as OneNote and Teams, enable them to build virtual hubs where educators can connect and share best practices and resources in real-time without needing to meet in person.”
Before you can make improvements to your communication efforts, gaining raw data and information about potential schools and educators can help you gain new leads. At Agile, we can give you access to the information needed to connect with prospects that are looking for innovative programs to create a brighter future for their students. Once you have access to this data, you can better understand how to keep the conversation flowing throughout the partnership and ensure you can provide all of the tools and resources they need to succeed.