New Cloud-based System Provides Education Businesses with the Flexibility to Access and Use K-12 School and District Data in Innovative, Customized Ways

Denver, Colorado – January 28, 2013 – K-12 education businesses now have an exciting new way to access and use K-12 district and school data for sales, marketing and strategic planning. Agile Education Marketing has just released Data Explorer, a cloud-based system built around Agile’s robust and comprehensive database. Companies can choose from a variety of flexible subscription plans to gain access to just the data they need, precisely in the ways they want to use it.

“Agile was founded in response to market demand and we continue to make it our top priority to make our customers’ jobs easier and more efficient. We developed Data Explorer in collaboration with clients. The system is built to provide the information that education businesses really use on a daily basis,” said Bob O’Dell, Managing Partner of Agile. “The architecture of Data Explorer makes it incredibly simple to customize as customers make requests and we continue to innovate. The capacity of Data Explorer is limitless.”

Data Explorer will be a useful resource for many groups within an organization. Sales reps can use it to search for key contacts at schools and districts, find phone numbers and email addresses, and get directions to buildings. Data Explorer is compatible with mobile devices so even on the road sales reps will be able to easily access the full capability of the system.

For marketing managers, Data Explorer provides a very intuitive interface that makes it simple to quickly generate counts and download contact lists based on specific geographic and demographic selections. Lists can be refined by job title, grade span, school type, Title percentage, ethnicity percentages, and much more. Senior management will also be able to use Data Explorer to determine market size, define sales territories, and identify growth opportunities.

“Customers who have piloted Data Explorer have not only been impressed by how easy it is to use, but by how precisely it meets their needs,” said Reed Johnson, Agile’s Vice President of Sales. “Of the online tools available for education businesses to access K-12 education data, initial feedback indicates that Agile’s ability to customize Data Explorer makes it the best choice.”

For more information about Data Explorer and Agile’s other innovative education data and marketing services, please visit www.agile-ed.com. If you’d like to schedule a demo of Data Explorer, please call 866.783.0241.

About Agile Education Marketing

Founded in 2009, Agile Education Marketing is an innovative education information firm that supports the marketing initiatives of businesses selling products and services to schools. Customers can utilize Agile’s robust database of K-12 schools and personnel along with custom data analytics, creative services and tactical consulting. Agile’s at-school and at-home mailing and e-mail lists, coupled with their knowledge and insight, help education businesses improve their marketing results and maximize their marketing investments. For more information about Agile and their partners, visit www.agile-ed.com.

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110 16th Street, Suite 506

Denver, CO 80202

Phone: 1.866.783.0241

Email: info@agile-ed.com

About Agile Education Marketing

We're the go-to people to build brand recognition and generate leads. Using our comprehensive EdConnect™ database of early childhood, K-12 and higher education institutions and personnel, Agile Education Marketing helps you reach educators at school, at home and online.