After several years of unprecedented changes in the education industry, parents and educators alike are looking for ways to close the learning gap for students. One of the most common ways to do so is through tutoring services, specifically private tutoring services. As a result of this popularity, the private tutoring industry has skyrocketed. So let’s take a closer look at the trends in this market in 2022.
Private tutoring differs from after-school programs or tutoring centers because it usually happens in the student’s home with one-on-one attention given by a tutoring expert. According to MarketWatch, the global Private Tutoring market size has increased in 2022 from USD 425.5 million in 2021. The same report found that the private tutoring market will grow exponentially, reaching $3.619 billion by 2028.
Typically, the private tutoring market can be broken down into several segments. For example, the on-demand delivery model segment accounted for more than 76% of the global revenue in 2021, according to Grand View Research.
Here are the main components that are analyzed to watch for growth:
- Delivery mode.
Because digital and e-learning have increased in popularity, remote private tutoring has also increased, blending all segments into a more streamlined process. In addition, the previous MarketWatch report found that more high school students are taking advantage of private tutoring, with that population making up about 29% of the market.
Major private tutoring contributors
The private tutoring market has taken off in the past few years and shows no slowing. Because of this, the industry has been highly competitive. Here are some of the top global players in the game who are taking advantage of the increase in popularity:
- Chegg Inc.
- Ambow Education Holding Ltd
- TAL Education Group
- Mathnasium LLC
- Sylvan Learning LLC
- Daekyo Co. Ltd.
- Kumon Institute of Education Co. Ltd
- Kaplan Inc.
- A Plus-All Subjects Training Inc.
- C2 Education Centers Inc.
- Fleet Education Services Limited
- Mandarin House
So what has contributed to the quickly growing private tutoring industry? There are several growth factors that we can look at to explain the sharp increase in value over the past two years. First, there is a rising demand for online education platforms, urged by the COVID-19 pandemic.
In addition, there has been an increasing awareness of the need for literacy in all subjects. Evidence suggests that higher importance is being put on math and science, notoriously tricky topics. Customized learning measures can expedite the education process for those with the resources and drive to take advantage of it.
increased demand for higher education and degrees in the job market. Even though more people are graduating with a higher education degree, the demand has changed; now, more employers value Masters’s and Ph.D. degrees.
Impact of COVID-19 pandemic
One of the most critical factors that have impacted the private tutoring industry has been the pandemic. In 2020, at least 50.8 million public school students were affected by the historic closing of American schools. As a result, teachers, parents, educators, and students needed to learn an entirely new education system, which set many students behind.
Because of this, tutoring became a popular way for them to play catch up. However, finding public tutors to work at schools is difficult, as teacher and tutor shortages make accessible programs hard to find. This is where private tutors come into play for those who can afford them.
Reach out to Agile Education today to learn more about tutoring and other supplemental learning resources.